SHOPIFY BUILD
Mortenson Ranch
Two ranches, one story — an antiquated site rebuilt into a place you can feel before you arrive.
1,000+
site views in the first day
2 → 1
ranch sites consolidated into one
One Site
rides, movies, weddings, history, bookings & silver
THE PROBLEM
A ranch this big, hidden behind an old site
Mortenson Ranch was running on an antiquated website — and the working ranch and Eaves Movie Ranch were split across separate, dated pages. Visitors couldn’t see how much was actually there: the horse rides, the film and television production, the weddings, the history, Mortenson Silver & Saddles. It was all real, and almost none of it came through online.
So Clint Mortenson ended up being the website — fielding the questions a site should have answered, one call and one email at a time.
THE APPROACH
One Shopify site that carries the whole place
We pulled Mortenson Ranch and Eaves Movie Ranch — together, the 6666 Ranch — onto one modern, responsive Shopify site. Horse rides, film and television production, weddings, ranch history, bookings, and Mortenson Silver & Saddles, all on one navigation, all telling one story.
The build leans on the history and the imagery on purpose — so the scale of the ranch lands the moment someone arrives, not after they’ve driven out to see it. And a custom booking system is in development, so reservations move off the phone and into the site.
It’s built to take work off Clint’s plate, not add to it — and to give the ranch a foundation it can grow lead generation on from here.
“People don’t have to wait until they get there to understand how much they have.”
THE RESULT
Live, and already working
The new site launched into more than a thousand views on its first day — and it immediately started doing the job the old one never did, answering questions Clint used to handle himself.
Next up: the custom booking system goes live, and the lead generation work begins on top of a site that finally shows the ranch at full scale.
THE SITE, END TO END
The whole thing we built
Every screen, top to bottom — the live site for Mortenson Ranch, exactly as it ships today.
Two ranches, one site
Mortenson Ranch and Eaves Movie Ranch — together, the 6666 Ranch — finally live under one roof instead of two dated, disconnected sites.
Story you feel on arrival
Visitors understand the scale and history of the place the moment they land — they don’t have to drive out to get it.
Everything in one place
Horse rides, film and television production, weddings, ranch history, bookings, and Mortenson Silver & Saddles — all on one navigation.
Booking system in development
A custom booking flow is being built so reservations stop living in Clint’s inbox and on the phone.
Lead generation, next
With the foundation live, the next phase turns the site into a working lead source for rides, events, and productions.
Off Clint’s plate
The site now answers the questions Clint Mortenson used to field himself — the work the old site never did.
The place, in frames.
A ranch this big deserved a site that carries it. Mortenson Ranch has one now — and there’s more coming on top of it.